GAULOISES
Gauloises’ French roots, enduring associations with art and pop culture, and a distinctive steamed tobacco manufacturing process cement the brand’s iconic status.
Vive le Moment
What started as a saying to seize the moment, ended up in a huge campaign to cement what Gauloises stands for. A young brand for spontaneous people who make the best out of each moment.
Old love,
reunited,
new spark.
